These are the shared expectations for every team member—regardless of title, role, or project.

They measure how you contribute to CAW as a company, not just your delivery on client work.

They reflect:

• How do you show up as a collaborator?
• How do you strengthen our culture?
• How do you help CAW grow through knowledge, hiring, and branding?
• How do you invest in the people around you?

Why Do These Goals Exist?

Because CAW becomes stronger only when everyone participates in building it.

These goals ensure every team member actively contributes to:

• a supportive, ownership-driven culture
• continuous learning and improvement
• a strong talent brand that attracts top engineers
• a high-quality hiring process
• mentoring and uplifting peers

These contributions compound across the organization and shape CAW's future.

The Five Core Areas of Contribution

A. CAW Brand & Representation

How do you positively represent CAW internally and externally?

Examples of Contribution